How to Make a Roll of Stickers: Stickers on a Roll Artwork Guide

Posted: 09 Feb 2022

Updated: 05/05/2026

Printing stickers on a roll is one of the most efficient and cost effective ways to produce labels in bulk. Whether you need custom product labels, packaging stickers or machine-applied labels for production lines, roll label printing offers flexibility, speed and professional results.

But how exactly do you make a roll of stickers? Whether you’re creating reeled sale stickers, product packaging labels or branded designs, online printing has made it easier than ever to order high quality sticker rolls. Here’s everything you need to know.

What Is Roll Label Printing?
Why Choose Stickers on a Roll?
How Are Sticker Rolls Made?
Machine-Applied Sticker Rolls for Production Lines
Can I Make Sticker Rolls at Home?
How Do I Set Up Square and Rectangle Stickers on a Roll?
How Do I Print Round Stickers on a Roll?
Using Free Sticker Templates
How to Use Stickers on a Roll
Sticker Materials Available

What Is Roll Label Printing?

Roll label printing involves producing stickers on a continuous reel, which is then wound into a cylinder. These rolls are designed to fit a wide range of dispensers and labelling machines, making them ideal for both manual and automated application.

Stickers can be peeled and applied by hand or used with automatic labelling equipment, making roll labels a popular choice for businesses looking to improve efficiency and consistency.

Why Choose Stickers on a Roll?

Stickers on a roll offer several advantages for both small businesses and large scale operations:

Cost effective for bulk printing
Faster application (manual or machine-applied)
Easy to store and dispense
Compatible with automated labelling systems
Consistent quality across large print runs

How Are Sticker Rolls Made?

Our stickers are produced using advanced digital printing technology on our HP Indigo 6K+. This industry leading press delivers exceptional print quality, sharp detail and consistent colour across every label, making it ideal for both short and long runs.

Once printed, labels are precision cut using our ABG Digilite die-cutting equipment. This allows us to produce not only standard shapes like circles, squares and rectangles, but also fully custom shape stickers tailored to your design.

After cutting, the labels are arranged onto a continuous backing material and wound into rolls, ready for easy application.

Machine-Applied Sticker Rolls for Production Lines

For businesses running automated production lines, we offer machine-applied sticker rolls designed to integrate seamlessly with your labelling equipment.

You can customise your roll specifications to suit your exact requirements, including:

Leading edge (which part of the label is applied first)
Label gap (the spacing between each sticker)
Wind direction (how the roll unwinds)

These options help ensure smooth operation, reduce downtime and improve efficiency in high-volume environments.

Can I Make Sticker Rolls at Home?

With online sticker roll printing, it’s never been easier to create professional quality labels from home or the office.

Before starting your design, it’s important to set up your artwork correctly to ensure the best print results. Check out our artwork setup guide to get started.

How Do I Set Up Square and Rectangle Stickers on a Roll?

Square and rectangle stickers are simple to design thanks to their straight edges:

Open your preferred design software
Set your document to the final sticker size and add 3mm bleed on each side
Use CMYK colour mode for accurate print colours
Ensure images are at least 300dpi resolution
Save your file as a print-ready PDF or JPEG

How Do I Print Round Stickers on a Roll?

To create circular stickers, set your artwork up as a square. For example, a 30mm circle should be designed on a 30mm x 30mm canvas.

The corners of the square act as the bleed area, so no additional bleed is required. Then follow the same setup steps as above.

Using Free Sticker Templates

If you need help getting started, using a template can make the process much easier. Simply choose your sticker size and shape and download a ready made template to ensure your artwork is set up correctly for print.