Posters are without a doubt the best way to make some noise about your business. But just how big do you need to go? The perfect size depends on where you’ll be advertising and what you want to say. To give you an idea of what each poster size is suitable for, we’ve created a handy guide to help you promote your business.
Here at instantprint we pride ourselves on being the only online printing company that really 'gets' small businesses. Through continual investment (such as our more recent £3.25mn in July 2018) we're able to utilise the latest printing technology ensuring high quality output each time. We know that there's a lot of cost involved in launching and running a small business, through investing in the latest printing technologies we're able to keep the price of our print products as low as possible.
To advertise your business with posters why not try displaying them in your local area, in high foot traffic communal areas and in your shop window? Not only is Poster printing cost-effective, but a fantastic custom design displayed in the correct place has the ability to demand total attention. Here are some high-impact places that are perfect for putting up Posters.
Your Posters can have as little or as much information on them as possible. That's why we've put together this guide on What to Include on an Amazing Poster Design
Background - Your Poster’s background, although it may not seem like a crucial detail, sets the mood and tone for you Poster.
Eye-catching Imagery - Posters are visual tools; we'd recommend that all your imagery relates to your message and evokes the response that you're after!
Snappy Headlines- To help your Poster stand out, think: 'what's going to resonate with my audience?'. Make sure your headline can be seen from a distance.
Content - If you're promoting an event, you'll want to add: who, what, where, why, when and how. However, if it’s a Poster announcing a new product, always remember – ‘a photo paints a thousand words’.
Call to Action - Inspire action with your Poster. Tell your reader what to do next!
Here at instantprint, we’re passionate about helping your business flourish. That’s why our team of print experts have put together guides to cut the jargon and help answer any questions you might have. Check out the useful guides we’ve put together below:
Document Size Guide
We know the power of Posters. That's why we have a dedicated production stream for our large format print products that works 24 hours a day, six days a week, to ensure our Posters are printed at the highest quality at the fastest speed possible.
We can turn your high-quality Posters around in record time, and we have them sent out to you on next day dispatch as standard. Need them tomorrow? Choose express delivery at the checkout and your unique Posters will be in your hands within 24 hours.
Every piece of artwork you send to us goes through our unique and rigorous 10 point quality control process. This means that your artwork is checked by your very own Personal Artworker automatically assigned to you as standard, as soon as you upload your artwork. Your Personal Artworker will review your artwork to make sure that your print products are of the highest quality. They check your artwork's compliancy with bleed and safety zones, they check whether you have the correct number of sides and pages for the product you're printing and also whether the resolution is suitable for print!
Dimensions: 29.7 x 42cm / 297 x 420mm / 11.7 x 16.5 inches.
A3 Posters are double the size of your standard A4, making them ideal for advertising indoors. If you’ve got a sale in your shop, want to promote a new product or even if you want something for your bedroom wall, these will do the job. Even better, our online poster maker lets you customise free templates to create an eye-catching design in A3.
A3 posters are available on economy 150gsm, standard 250gsm or premium 350gsm silk paper which are all suitable for indoor placement, making it the most cost-effective of our range
Dimensions: 59.4 x 42cm / 594 x 420mm / 23.4 x 16.5 inches.
A2 posters are one of our most versatile sizes. Small enough to be placed in shop windows or behind receptions and large enough to be seen at a distance, they’re made for multiple uses. Take them with you to exhibitions or place them on a wall outside your venue to draw in the crowds.
Dimensions: 84.1 x 59.4cm/841 x 594mm/33.2 x 23.4 inches.
A1 Posters are big, bold and perfect when you want to make a statement. Ample space and a huge surface area means there’s plenty to play around with when it comes to design. You could showcase your price list, list the times of performers at your event or simply present one bold image for a dramatic design that grabs attention.
These posters are also ideal for popping inside an a-frame and leaving outside your shop to attract passers-by if you’re busy running the show inside!
Dimensions: 118.9 x 84.1cm / 1180 x 841mm / 46.9 x 33.2 inches.
If you want a poster that refuses to be ignored, the A0 is for you. Choose from 250gsm silk, weatherproof 220 or 400 micron PVC for outside placement and maximum exposure. Advertise fundraisers, gigs, business launches or any message your business is proud of.
Dimensions: 101.6 x 76.2cm/1016 x 762mm/40 x 30 inches.
Just smaller than an A0 Poster, our 40 x 30 size has the potential to wow. Using one of our free templates, it’s easy to create a design that informs and impresses in equal measure. Whether it’s the opening night of your new restaurant or a description of your latest stock, 40 x 30 will get the message across. We recommend using a combination of larger fonts and smaller text for a well-balanced and effective campaign. Check out the science behind the perfect poster for more info!
Dimensions: 152.4 x 101.6cm / 1524 x 1016mm / 60 x 40 inches.
Larger than life and ready for action, our 60 x 40 inch is the biggest size we offer. These posters guarantee exposure for one of the most effective marketing tools out there. Bus stops and outside display stands or anywhere people are passing are perfect places to house your supersized advert.