One of the troubles when creating a new flyer or leaflet is staring at a blank page – it happens to everyone (including us) but to help get you up and running we thought we’d look into the anatomy of a flyer.
If you run your own small business or have dabbled in marketing of any kind, you may have come across AIDA. For those who haven’t, AIDA is a marketing model that has been around for centuries and is particularly useful when it comes to creating effective marketing materials.
Folded flyers are incredibly versatile, with endless options for purpose and design. Whether you’re promoting your services to your target audience, showcasing a new product line or designing a menu for your restaurant or bar, there are plenty of ways to make a folded flyer work for you.