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With so many products lining the shelves, it’s important to have packaging that stands out amongst the rest. The way packaging is designed can make a big difference to product sales, especially in an age when sustainability and biodegradable options are most desirable. Your package not only has to look good in order to sell your product, it also has to communicate your brand identity, what your brand stands for and what that means for your customer.
With this in mind, here’s a roundup of some of the best packaging designs to help you think outside of the box when it comes to showcasing your products…
Patch It Up
We all know the struggle of trying to unwrap a plaster. Luckily for us, Bandiful has come along to save the day with its easy-to-use, innovative band aid packaging.
Image: thedieline.com
Image: thedieline.com
Image: thedieline.com
Image: thedieline.com
All Things Orange
Disguising one healthy treat as another, and reminding us to pick up some carrots while we’re at it!
Image: enfuzed.com
Colour Me Cheesy
Take a cheesy pencil, give it a quick sharpen and sprinkle it over your meal – genius!
Image: buzzfeed.com
Image: buzzfeed.com
Cookies-To-Go
First of all, who doesn’t love a cookie delivery service? But when your cookies are delivered warm in oven-inspired packaging? YES!
Image: creativebloq.com
Image: creativebloq.com
Bun in the Oven
Following the same strain as the cookie oven, these cupcake takeaway boxes are scrumptious! Just look at that oven mitt!
Image: pinterest.com
Picnic in the Park
Fellow dog owners bow down to this brilliant on-the-go dog food packaging. Never again will we need to pack bags full of doggy supplies for a single day trip. It even has a built in bowl!
Image: thedieline.com
Image: thedieline.com
Boxes in Bloom
We’ve never really understood the use of plastic bags for plants and flowers, especially as gardening is meant to help the environment. This clever packaging is made from biodegradable cardboard, with a sophisticated, minimalist design that makes your flowers look all the more stunning.
Image: coroflot.com
Image: coroflot.com
Tear and Share
While we’re on the subject of flowers… this gorgeous packaging design entitled ‘The Share Collection’ from premium flower brand Coco Fiori makes it easy for you to pick up a large bouquet and share it amongst your loved ones.
Image: worldpackagingdesign.com
Image: worldpackagingdesign.com
Image: worldpackagingdesign.com
Image: worldpackagingdesign.com
Show Your True Colours
This grocery bag was created to make us think about what we’re putting in our stomachs, and how much food is actually needed compared to how much we waste. Made with the intention of helping to cure hunger in New York City, it’s an incredible effective method for packaging your food.
Image: imgur.com
Musical Ear-strument
This headphone package design by Corrine Pant reminds us that presentation is key (get it!).
Image: pinterest.com
Image: pinterest.com
Lighting Bugs
As the shining light in a relatively dull packaging category, we love how playful these lightbulb boxes are, particularly how the designer has experimented with shape to incorporate the product into the package design.
Image: creativebloq.com
Nail Bed
It’s not often you see packaging that makes nails look good! This simple but brilliant design allows the product to hang from the user’s belt loop, allowing for easy access when working. The design itself is cool and sophisticated, transforming a commonly mundane product into something more exciting.
Image: pinterest
Walking on Air
Who needs a boring old shoebox when you can have this?! The designers for Nike Air have taken the moniker literally by sending out the popular sneakers in air-tight plastic bags. Not only does this give the illusion of floating trainers, but it also reduces the risk of any damage in transit!
Image: pinterest.com
Image: pinterest.com
Face Paint
We’re a little obsessed with this fantastic packaging idea from Poilu! Using just one piece of cardboard printed on both sides to band two paintbrushes together, the brushes have been dyed to look like moustaches and beard combos, with hilarious results!
Image: pinterest,com
Spaghetti Hair
This pasta packaging design concept is utterly genius! Just look at the image of the shelf below and try to tell us you wouldn’t pick up this pasta above the rest!
Image: behance.net
Image: behance.net
Image: behance.net
Image: behance.net
Any Way You Slice It
Anything that involves pizza is a winner in our eyes, but extra special mention to this excellent packaging for pizza by the slice.
Image: behance.net
Image: behance.net
Image: behance.net
One Time at Tea Camp…
Drawing inspiration from Native American roots, design student Sophie Pepin created Teapee, a cute and clever way to package individual tea bags.
Image: buzzfeed.com
Obsessed? We hear you! We’re never going to look at regular packaging in the same way again!
If you’re looking for cost-effective packaging ideas, why take a look at what’s on offer in our range? Stickers are a great touch for sealing cards or packages, and posters can make surprisingly awesome wrapping paper!
