5 Benefits of Using Roller Banners

5 Benefits of Using Roller Banners

Read Time: 2 Minutes


07 Jun 2016

Adding roller banners to your marketing mix is a great way to get your campaign moving in the right direction. Whether you display them proudly on your shop floor or take them on the road to your next exhibition, they’re well-equipped to make a huge impact on perspective clients and contacts.


To give you some insight into how a roller banner can leave a lasting impression, we’ve narrowed down the top 5 benefits and how you can make them work for you…


  1. They Catch the Eye

A well-designed roller banner can be engaging and informative without requiring too much effort from your audience. When designing your banner, remember to take the ‘less is more’ approach to avoid cramming in too much information that people won’t bother to read. By including vibrant colours and short, snappy sentences, you’re much more likely to draw people in and leave them with your message in mind.


  1. Longevity

Good quality banners can be used over and over again, making them a cost-effective marketing option. If you can, try and avoid using specific dates and times on your banners unless they’re absolutely necessary. This will save you money in the long run and will allow you to get more use out of your banners.


  1. Easy to assemble

Roller Banners are super easy to assemble – just pop up and go! If you take them with you to an event, you can have them set up in minutes. Pop-up banners work using a retractable system where you pull the banner up from the base. Even better, our banners include a lightweight carry-case for stress-free transportation so you never have to worry about lugging around ridiculously heavy gear!


  1. Little space required

A product that’s visually impactful and doesn’t take up much floor space – what more could you want? Pop-up banners in particular are narrow and high so they take up hardly any space at all when displayed. This is great for when you don’t have much room in your shop or if your exhibition plot is a little on the small side!


  1. They're Portable 

The durability of roller banners means you can take them with you anywhere. Whether you’re attending an event or hosting a pop-up shop, your trusty roller banner will be there to take your message to the masses!


About the Author

Hi, I’m Craig, instantprint’s Marketing Manager. I have a passion for discovering new and innovative ways small business owners can give their marketing a boost.