Custom Stickers & Labels

Ordering 100 stickers from instantprint gets you 100 individual stickers, not 100 sheets or reels. The quantity you choose is always the number of stickers, printed across as many sheets or reels as your size needs. instantprint lays them out to cut waste, so the number of sheets depends on your sticker size and shape. The minimum is 25 stickers per design.

The number of stickers that fit on one instantprint sheet depends on the size you choose. 37mm circles and 37mm squares fit 35 per sheet, 45mm squares fit 24, 50mm circles fit 15, and 76mm and 88mm circles fit 6. Rectangles fit 12 at 80 x 45mm, 9 at 88 x 63mm, and 4 at 110 x 75mm or 140 x 94mm. Custom sizes are laid out to reduce waste, so the count varies.

Custom stickers from instantprint come in set sizes of 37mm, 50mm, 76mm and 88mm circles (measured across the diameter), 37mm and 45mm squares, and 80 x 45mm, 88 x 63mm, 110 x 75mm and 140 x 94mm rectangles. Set-size squares and rectangles have 2mm rounded corners. For anything else, choose Custom Size and enter your own dimensions, from 20 x 20mm up to 206mm wide by 293mm high, with square or rounded corners. Individual stickers must measure at least 40mm on their shortest edge.

instantprint can cut stickers to the shape of your logo, following the outline of your design, at any size from 20 x 20mm up to 206mm wide by 293mm high, or at least 40mm on the shortest edge for individual stickers. The online design tool doesn’t work with custom shapes, so upload your own artwork after adding your stickers to the basket. Your proof shows the cut line, so check it before you approve. Custom shapes are available on Next Day, Faster and Fast.

Choosing between sticker sheets, reels and individual stickers depends on how you’ll use them. Choose sheets for smaller runs you’ll peel by hand, from 25 stickers per design. Choose reeled labels for 100 or more identical labels, applied by hand or with a labelling machine. Choose individual stickers to hand out at events: each is cut separately on its own split backing, at least 40mm on its shortest edge, from 25 per design, on white or transparent polyprop. instantprint prices every format by total sticker count.

The minimum number of stickers you can order from instantprint is 25 per design on sheets, 25 per design for individual stickers and 100 per design on reels. Nothing lower than the minimum shown online can be ordered, so single test stickers aren’t available. To see and feel the materials first, order instantprint’s free sample pack, which includes a variety of stickers.

Custom stickers from instantprint can arrive the next working day if you approve your proof by the 5pm Next Day cut-off. Faster takes 1 working day and Fast takes 4 working days; for either, approve by the 6:30pm Faster or Fast cut-off. Delivery dates count from proof approval, not upload, and extended delivery areas add 1 working day. Your basket and confirmation email show the exact date.

You can get instantprint’s custom stickers delivered tomorrow if you approve your proof by the 5pm Next Day cut-off. Next Day covers sheets and reels on 4 materials (semi gloss paper, smooth uncoated paper, premium textured paper and white polyprop), including custom shapes. Transparent and silver stickers and lamination need Faster or Fast, and foil and Spot UV need Fast. You can also order from Next Day Stickers.

The sticker material to choose depends on where the sticker will go, and instantprint offers 6:

• 78gsm semi gloss paper for everyday labels, packaging and envelopes.
• 70gsm smooth uncoated paper for stickers you want to write on.
• 90gsm premium textured paper for a hammered, handmade-style finish.
• 55gsm white polyprop (40gsm on reels) for bottles, jars and handled items.
• 52gsm transparent polyprop for a clear, no-label look on glass and plastic.
• 47gsm silver polyprop for a metallic base under your design.

The difference between semi gloss paper and polyprop stickers is that paper suits dry use, while polyprop is a splash resistant plastic film. instantprint’s 78gsm semi gloss paper is coated and FSC®-certified, with a light shine for labels, envelopes and dry packaging. 55gsm white polyprop suits bottles, jars and items that get handled or chilled, and works from −40°C to 80°C. Paper is easier to write on.

instantprint’s stickers aren’t waterproof and aren’t made for outdoor use. The 3 polyprop materials (55gsm white, 52gsm transparent and 47gsm silver) are splash resistant, so they cope with splashes and handling indoors and work from −40°C to 80°C. Keep paper stickers dry. For signs that go outside, look at instantprint’s signage range.

The sticker to choose for bottles and jars is instantprint’s 55gsm white polyprop, or 52gsm transparent polyprop for a clear, no-label look. Both are splash resistant plastic films with a permanent adhesive that work from −40°C to 80°C. On jars that stay dry, 90gsm premium textured paper adds a handmade feel. For food products, the stickers are suitable for the outside of packaging, not direct contact with food.

Different designs can’t go on the same instantprint sheet or reel, because every sticker on it must be the same design. For several designs, add each one to your basket as a separate item with its own quantity, at least 25 per design on sheets. You can still check out all your designs in 1 order. Sequential numbering and variable data, such as a unique name or QR code on each sticker, aren’t available.

Reeled labels from instantprint come wound on a roll, ready to apply by hand or with a labelling machine, from 100 labels per design. You choose the gap between labels, from 2mm to 10mm, which edge leads off the reel, and whether the labels are wound inside or outside. The number of labels on each reel can’t be chosen. White polyprop on reels is 40gsm rather than the 55gsm used on sheets.

instantprint can print white on clear stickers: white ink is available on 52gsm transparent polyprop only, so white areas of your design print as white instead of staying clear. Anywhere without ink stays see-through. The adhesive is on the back only, so for a sticker that faces out through a window from the inside, choose window stickers, which can be applied facing either way. Foil isn’t available on transparent stickers.

You can add matt, gloss, soft touch or rough touch lamination to instantprint’s stickers on the Faster and Fast turnarounds. Gold or silver foil and single sided Spot UV are Fast only, so allow 4 working days of printing plus delivery, and both need matt or soft touch lamination. Foil works on semi gloss paper or white polyprop. Spot UV works on white or silver polyprop only.

Set up your sticker artwork at the finished sticker size as a PDF in CMYK, at 300dpi, with fonts outlined or embedded. Add 3mm of bleed on every side, meaning your background runs 3mm past the cut line, and keep text and logos inside a 3mm safe zone. instantprint’s free artwork check reviews every file. The sticker set-up guide walks you through each step.

A white border or cut line on your instantprint proof shows where each sticker will be cut and the 3mm safe area, and those lines aren’t printed. If a white edge shows inside the cut line, your background doesn’t reach the edge, so extend it 3mm past the cut line as bleed. Avoid a thin border near the edge of your design, because slight movement during cutting can make it look uneven.

The cost of instantprint’s custom stickers depends on the format, shape, size, material, finish, turnaround and total quantity, and the price per sticker falls as the quantity rises. Prices in the table don’t include VAT or delivery: switch on the VAT toggle to see prices with VAT. Choose your options to see live prices, and your basket shows the full total before you pay.

Delivery on instantprint stickers is calculated in your basket, and standard delivery is free on orders over £75. Standard delivery is DPD tracked, with an upgrade to pre-noon delivery, and Saturday delivery if it shows as an option in your basket. instantprint delivers to UK addresses only, and extended delivery areas take 1 extra working day.

Your instantprint stickers are packaged to suit the format you order. Sticker sheets arrive in a book wrap mailer, and reeled labels come in a box with bubble wrap. Individual stickers (decals) come in a padded bag, or in a box with bubble wrap for larger quantities. instantprint’s packaging is widely recyclable, including the plastic.

You can pay for instantprint stickers by Visa, Visa Electron, Mastercard, Maestro, American Express or PayPal. To get a quote, add your stickers to the basket and use Save as Quote, so you can come back to it later. Add any discount code in the basket’s voucher field; first-order offers have eligibility rules. For large or regular orders, speak to an account manager.

Custom stickers are printed by instantprint on an HP Indigo 6K+ digital press, then cut on an ABG DigiLase Duo laser cutter with twin 400W laser heads. Foil and Spot UV are added on a Dual Bar DigiJet, and an integrated laminator applies lamination in the same process. Store finished stickers somewhere cool and dry, because extreme heat or cold affects the adhesive.

Your instantprint stickers can’t be recycled on any material, because of the permanent adhesive on the back. The 70gsm, 78gsm and 90gsm paper stocks are FSC®-certified, so the paper comes from responsibly managed sources. instantprint’s packaging is widely recyclable, including the plastic, so you can recycle that as usual.

The sticker options instantprint can’t print are embossed, holographic or reflective stickers, black or gold base materials, removable adhesive, cut-outs inside a sticker, printing on the backing, and different designs on 1 sheet. Every sticker has a permanent adhesive, so for a window graphic you can peel off and reposition, choose window clings. For a gold look, add gold tones to your artwork on 47gsm silver polyprop.