Custom Stickers & Labels Printing

We offer a range of set sticker sizes or you can design stickers to whatever custom size you like! Here’s a quick rundown of the shapes available for label printing and how to best use them:

• Small circle, square and rectangle –we recommend only using this size for logo stickers as text can be illegible. You could use them for sealing envelopes with your logo on for quick and affordable branding.
• Medium circle, square and rectangle –ideal for sales stickers and event handouts, they benefit from minimal text on the design.
• Large circle and rectangle –these make great branded laptop stickers and are large enough to have legible text.
• Extra-large rectangle –the perfect size for bottle labels or address labels.
• Custom Shape –Custom shape stickers are cut to the exact outline of your design, giving you complete creative freedom. Perfect for bold logos, illustrations, and packaging where you want to make an impact..

Making a sticker for print is a lot easier than you think! All you need to do is:

1. Set up your document size to the sticker you want to make (top tip: you can find specific measurements in mm by clicking on the sticker shape you want, you can then find your dimensions on the product page)

2. Make sure you’re using the right colour settings

3. Add bleed and safety areas

4. Add some high-resolution images, like your logo

5. Save your document as a PDF

6. Upload your design through our proofing tool

For more thorough advice on how to do all of these different things using a variety of design tools (like Word and InDesign), check out our full guide on how to make a sticker here .

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78gsm Semi-Gloss Paper

• Pros: A shiny, eye-catching finish that makes colours pop and gives your stickers a professional look. Great for branding that needs to stand out.

• Feels like: Smooth and glossy, similar to a magazine cover.

• Ideal for: Address labels, office and logistics use, food packaging, and e-commerce orders.

70gsm Uncoated Smooth Paper

• Pros: Easy to write on, versatile, and reliable across a wide range of uses.

• Feels like: Smooth and natural, similar to standard printer paper.

• Ideal for: Stationery use, security seals, promotional giveaways, and adding finishing touches to your deliveries.

90gsm Uncoated Premium Textured Paper

• Pros: Adds a premium, handcrafted feel to your designs and works beautifully for elevated branding.

• Feels like: Textured and weighty, with a hammered, handmade-style surface.

• Ideal for: Premium packaging, boutique branding, product labels, and designs where texture is part of the look and feel.

55gsm & 40gsm White Gloss Polypropylene (PP)

• Pros: Tear-resistant, moisture-resistant, and performs well in temperatures from -20°C to 80°C.

• Feels like: Smooth, flexible plastic with a premium gloss finish.

• Ideal for: Product labelling, retail packaging, and applications exposed to handling, moisture, or temperature changes.

52gsm Transparent Polypropylene (PP)

• Pros: Water-resistant and durable, with a clean finish that blends seamlessly into packaging.

• Feels like: Smooth, glossy plastic.

• Ideal for: Glass, jars, bottles, and modern product packaging.

47gsm Metallic Polypropylene (PP)

• Pros: Adds a metallic sheen beneath your design for a bold, high-impact look.

• Feels like: Smooth with a subtle reflective surface.

• Ideal for: Luxury branding, premium packaging, and products designed to stand out.

Designing custom stickers online is simple and straightforward, whether you have a professional design team or want to create your own artwork. On each of our sticker product pages, you’ll find the design specifications you need to get started, including:

• Finished sticker size
• Artwork set-up size
• Bleed, colour mode, and resolution (DPI)

You can use these specifications to make sure your artwork fits perfectly and prints at the highest quality. If you’d prefer, you can also use our free online sticker templates to speed up the process.

Once your design is ready, just upload your sticker artwork to our site. Our in-house quality control team will double-check your file to ensure everything meets our printing standards before it goes to print —so your stickers come out looking sharp and professional.

We’ve been printing stickers for over 10 years, so we’ve seen thousands of creative sticker designs come through our presses. From product labels to promotional giveaways, we know what works best. Using our experience, we’ve pulled together our top 5 tips for designing stickers for print –here’s our expert advice.

1. Keep Your Design Clear and Simple
   Stickers are often viewed at a glance, so bold graphics, strong colours and minimal text work best. Focus on one key message or design element.
2. Use High-Resolution Artwork
   Always set your file to at least 300dpi with CMYK colour mode. This ensures your stickers print sharp, with vibrant and accurate colours.
3. Add Bleed and Safe Margins
   Include a 3mm bleed around your artwork to avoid white edges when trimmed. Keep important text and logos within the safe area to prevent them being cut off. You can find downloadable templates on our product pages or you can opt to use our design tool.
4. Choose Colours That Pop
   Stickers are designed to stand out –use contrasting colours, bold fonts, and strong brand elements to make sure they grab attention.
5. Match Your Design to the Finish
   Think about how your artwork will look on the material you’ve chosen. Gloss stickers make colours shine, uncoated stock adds a textured, premium feel, and polypropylene gives a smooth, professional finish for products.

We know that creating the perfect sticker design for your brand can feel like a challenge, but don’t worry, we’ve got you covered. Whether you’ve got a rough idea in mind or no clue where to start, our free online sticker design tool and ready-made templates make the process quick and easy.

Our sticker template library is packed with designs for a wide range of industries and uses. For example:

• Retail or eCommerce brands can use stickers as product labels or packaging seals.
• Food and drink businesses can customise labels for jars, bottles, and takeaway packaging.
• Events and promotions can make use of fun, eye-catching stickers to hand out to customers or raise brand awareness.

With plenty of layouts to choose from, you can customise colours, fonts, and logos to create a sticker design that feels uniquely yours. Even without design experience, you’ll be able to create a professional-looking sticker that’s ready to print in minutes.

Ordering stickers or labels online with instantprint is quick and hassle-free. If you don’t already have a design, you can create one using our free online sticker design tool.

Once your artwork is ready, simply choose the sticker product you want on this page. Select your preferred material (such as gloss, uncoated or polypropylene), pick your quantity and delivery option, then click add to basket.

Next, you’ll be asked how you’d like to supply your artwork. Upload your design and we’ll automatically generate a proof for you to review. This proof shows exactly how your sticker will look when printed, including trim lines, bleed, and safety zones (don’t worry, the bleed lines won’t be printed).

If you’re happy with the proof, just approve it for print and place your order. From there, our Studio team will manually check your file to make sure everything is set up correctly - acting as your final safety net before printing begins.

Your stickers are printed on our HP Indigo 6K+ Digital Press, a high-performance press that delivers sharp detail, vibrant colours and fast turnaround –whether you need 25 or 15,000. After printing, they’re cut to shape on our rotary finishing line and sheeted or rolled for easy peel-and-use.

We offer a curated range of premium materials to suit every application. Choose Gloss White Paper for everyday versatility, or upgrade to Gloss Polypropylene for a durable, water-resistant finish ideal for luxury products. Our Uncoated stock delivers a refined, tactile feel, while Transparent materials create a seamless, no-label look for packaging. For a truly standout finish, Metallic adds a striking, high-shine effect.

Once you’ve designed and ordered your stickers, the fun part is putting them to work. Stickers are incredibly versatile and can be used in loads of creative ways to promote your brand or product. For example, you could:

• Label your products or packaging –ideal for food, drink, cosmetics or retail.
• Seal bags, boxes or envelopes –adding a professional branded touch to every order.
• Give them away at events or in-store –customers love freebies, and branded stickers are a great way to spread your logo.
• Use them for promotions or campaigns –stick them on merchandise, point-of-sale displays, or handouts to boost awareness.

Whether you’re running a local business, selling online, or promoting at events, stickers are a simple but powerful tool to get your brand noticed.

Depending on the quantity of stickers you order (i.e. if the package will fit through a letterbox or not), you may get a choice of couriers at the checkout. The fastest way to find out exactly what shipping options are available in your region for the product you want is to add them to your basket and check the options available to you there. You can also check our delivery timetable.

Absolutely - we print stickers and labels on sheets as well as providing stickers and lables on rolls. Depending on your use case and minimum order quantity you can select this option on the product pages.